Seeing as the most common color choices today are white, black, silver, and gray, the rarest car color is only getting rarer. We'll get into the specifics later, but it's important to note why some ...

New data shows yellow and orange vehicles retain the most value after three years, while common shades like black and white take the biggest hit at resale. It turns out your car’s paint job does more ...

A recent study by iSeeCars looked at more than 1.2 million model year 2022 used cars, adjusting their MSRPs to 2025 dollars, and then compared them to their current used-car list prices. This gave a ...

Grayscale colors represent an increasing share of the car color marketplace. Other car colors retain their value better. Karl Brauer says he likes to play a game when others are riding in a car with ...

Forbes contributors publish independent expert analyses and insights. Michael Harley is a noted automotive industry expert and analyst. A recent study by iSeeCars.com reveals that the color of your ...

The average car loses 31.0% of its value after 3 years, but yellow cars only lose 24.0%, while gold cars lose 34.4% of their value Gold, white, and black cars drop the most in value, losing over ...

Daud Gonzalez is a lifelong car enthusiast and automotive writer with a specialty in modified and race-ready rides. He spends most of his time modifying his cars and ruining them in the process. He is ...

Automotive research company iSeeCars conducted a study revealing the best and worst car colors for depreciation. While some colors have above-average depreciation rates, there are still plenty of ...

The definitive global snapshot of car color preferences has arrived, and it reveals a familiar but subtly shifting landscape. Axalta has just released its 73 rd annual Global Automotive Color ...

The most popular car color in the United States is the humble white, representing a little more than a quarter of all cars sold. Next in line are what you would expect: black, gray, silver, and ...