Note: See Laura in person at the MarketingProfs B2B Forum, Driving Sales: What's New + What Works. Catch Laura's session on "Proving Marketing's Value: Tangible Tools and Metrics for the 21st Century.
PivotLink, provider of consumer marketing optimization applications via Software-as-a-Service (SaaS), has unveiled the PivotLink Marketing Optimization tool, an analytic solution that helps B2C ...