Heading the channel push is Chris Koeneman, vice president of sales and marketing, who joined Datacom in July. Datacom has reseller partners already, but the more formalized channel program, ...

The Forrester forecast that thousands of digital marketing agencies will grow to generate $2 billion in related through-channel marketing automation services through 2023 probably wasn’t much of a ...

When ARO, the fluid management division of Ingersoll Rand, implemented a new partner relationship management (PRM) solution to support its channel ecosystem, a delighted partner called the company’s ...

Dublin, Calif.-based FrontRange is determined to grow its partner base of 200 or so resellers by being the simple, less-expensive, channel-friendly alternative to CRM and help-desk products from rival ...