Orla Murphy is co-founder of Seeblue, an ABM agency. She has over 20 years of B2B marketing expertise across the tech sector. Your value proposition is the concise way you articulate the value you ...

A stock’s market price doesn’t always tell you what it’s really worth. To know that, you need to dig deeper for a look at its intrinsic value. A full understanding of this measure is essential to ...

Another reframing of value was introduced by Harvard professor Michael Porter and management consultant Mark Kramer in Harvard Business Review in 2011.[i] Noting that “the capitalist system is under ...

This is the second blog in a series looking at how digital transformation makes it possible for all companies to benefit from platform business models and network effects. We started by looking at ...

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Another thought-leader in redefining value is Jed Emerson. After working as the director of a venture philanthropy fund in the 1990s, he was acutely aware of what he later called the “bifurcated value ...

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