While beauty‘s post-pandemic growth may be tempering overall, hair care is still up — and likely to stay up. In 2024, the category grew 9 percent in the prestige market and 3 percent on the mass side, ...
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How to embrace your natural hair color (without going cold turkey)—from someone who's been there
Give your hair a break. Consult your colorist about the best gradual techniques to achieve a more natural hair color look. Avoid box dyes for transitioning to a natural hair color and instead opt for ...
PATTERN Beauty by Tracee Ellis Ross keeps curls in mind. But how does their latest hot styling tool shape up? Actress, producer and director Tracee Ellis Ross is a trendsetter in many ways, and one ...
Coloring hair at home comes with plenty of struggles. First, there’s the task of playing cosmetic chemist and mixing the color, worrying that if you don’t blend the formula just right it might look ...
Color treatments with peroxide and ammonia permanently alter hair structure, making fine hair especially prone to breakage Avoid hair products containing sulfates, parabens, sodium chloride, and ...
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