B and T

TrinityP3 ‘The State of the Pitch’ Report Highlights Where Marketers Are Failing When It Comes To Pitching

A new report by marketing management and pitch consultancy TrinityP3 has highlighted how many marketers, or their procurement teams, are asking too much of their agencies in pitches or casting too ...

Agencies complicit in ‘abusive’ pitch culture, warns TrinityP3

Abusive” pitching practices are becoming normalised across Australia’s advertising industry and agencies are partly ...

These brand sectors are running the worst pitches in Australia

Telcos, banks and utilities are running some of the worst pitch processes in the country, with agency reviews stretching ...
AdNews

TrinityP3's 20 year secret to staying in business

Global marketing consultancy TrinityP3 is celebrating 20 years in business. Founder and global CEO Darren Woolley says the secret to staying business has been curiosity. “Rather than simply defaulting ...
B and T

TrinityP3 opens The State of the Pitch survey

Agencies are being invited to take part in the annual industry report on the pitch process. The TrinityP3 ‘The State of the Pitch’ report launched its inaugural report earlier this year, surveying ...
Campaign Asia

TrinityP3's new AI matchmaking tool lets marketers run their own pitches

Darren Woolley’s consultancy TrinityP3 has launched a new AI-powered platform that allows marketers to run their own pitches more efficiently by directly connecting them with agencies that best fit ...
Marketing Interactive

Pitch smarter, not harder: TrinityP3 calls time on outdated pitch model

While marketing has evolved dramatically in recent years, the pitching process has largely remained unchanged. TrinityP3 is now looking to change that with the launch of BetterPitch - a new framework ...
Marketing Interactive

Pitch satisfaction falls as agencies grade marketers a ‘D+’ in TrinityP3 report

Australian marketers and procurement teams have been handed a D+ score by agencies in TrinityP3’s latest State of the Pitch report, with overall satisfaction around pitch processes falling for the ...
Mumbrella

‘Too many marketers are applying a one-size-fits-all approach’: TrinityP3 reveals inaugural ‘The State of the Pitch’ report

Australian marketers, or their procurement teams, are asking too much of agencies in pitches, according to new research by marketing management and pitch consultancy TrinityP3. The inaugural report, ...
The Drum

TrinityP3 partners with WJM Consulting to launch UK operation

The joint venture sees the Asia Pacific firm, which was originally founded in Australia in 2000 by Darren Woolley, expand its operations to Europe, in addition to the offices it already has in ...
Bizcommunity

TrinityP3 releases remuneration iPhone business app

AUSTRALIA: TrinityP3 has released a global iPhone business app to help agencies, marketers and procurement calculate costs and fees in various markets and for various resource. The Resource Rate ...